Target Audience
After researching The YouGov website and creating a Prezi on some of the information that we found, we were able to finalise on who our target audience should be.
Sophie and I have discussed the ideas for our target audience. Our target audience will start at being aimed for older teenagers; this will be age’s 15-21 years old, who are predominately from a western culture. The reason for this is because it is more of a thriller than a horror there for it would be suitable for slightly younger people. However, it is should still intriguing and scary for older people. Also being a part of the western culture our production is most likely to reach people with similar values as us. They will be from a working class to middle class background; this is as they are likely to have the money to spend on a trip to the cinema to be thrilled even if the film hasn’t been produced by a big institution.
Sophie and I have discussed the ideas for our target audience. Our target audience will start at being aimed for older teenagers; this will be age’s 15-21 years old, who are predominately from a western culture. The reason for this is because it is more of a thriller than a horror there for it would be suitable for slightly younger people. However, it is should still intriguing and scary for older people. Also being a part of the western culture our production is most likely to reach people with similar values as us. They will be from a working class to middle class background; this is as they are likely to have the money to spend on a trip to the cinema to be thrilled even if the film hasn’t been produced by a big institution.
We will not
be targeting a particular gender. This is because from our research there really was not much of a difference between the two. We also feel that the ratio between men and
female characters in our trailer is fairly even and the story line and characters do not fit
any set stereotypes.
We have both
agreed that if our film was to be BBFC rated then it would be a 15 classification,
as it fits the grouping on their website.
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